PANTONE launches myPANTONE colour tool for Android

If you’re seriously into your colours or have a job based around designing things, you’ll know all about PANTONE. It’s sort of an official rainbow, giving everyone the correct data to ensure all their colours look right in all the various forms of media in which they’re reproduced.

And now it’s possible to check all that sort of stuff on Android, thanks to myPANTONE – which grants access to the full range of PANTONE colour libraries on your mobile phone. Like this:

android mypantone app 1 android mypantone app 2

A more complicated version of the Dulux brochure, basically. The app costs £5.00 and can be bought on the Android Market here, if you’re the sort of person who could write it off as a legitimate business expense. Here’s the press release.

Pantone Extends Mobile Access For Colour Communication on the Go

Delivers First myPANTONE Android Application; myPANTONE 2.0 Improves Colour Accuracy for iPhone

11th July, London: As design projects continue to become more digital and designers more mobile, the demand for applications to support an ever-changing work dynamic intensifies. Pantone LLC, an X-Rite company (NASDAQ: XRIT) and the global authority on colour and provider of professional colour standards for the design industries, today announced two new mobile applications to meet this growing need – myPANTONETM for AndroidTM and myPANTONE 2.0 for the iPhoneTM.


myPANTONE for Android brings Pantone’s popular iPhone application for capturing, creating and sharing PANTONE® Colour Palettes to the Android platform – giving graphic, digital, multimedia, fashion, interior and industrial designers access to more than 13,000 PANTONE Colours wherever they go, whenever they find inspiration.

myPANTONE 2.0 incorporates feedback from more than 80,000 Pantone fans to extend the functionality of the original myPANTONE application and meet the growing needs of designers. myPANTONE 2.0 adds several enhanced features, including colour calibration tools to improve the appearance of PANTONE Colours on screen, CMYK support for PANTONE PLUS SERIES Colours, access to ICC colour-managed values, and the ability to print colour palettes straight from the iPhone.

“We continue to see a fundamental shift in the way designers work and smartphones are increasingly acting as portable colour studios,” said Andy Hatkoff, vice president of technology licensing for Pantone. “myPANTONE for the iPhone was our first mobile application. Since its release, our Facebook community has been passionate about telling us the features they would like to see in future versions, including CMYK values and display calibration for more accurate colour representation on screen. And, as the mobile market continues to expand, requests for an Android version of myPANTONE could not be ignored.”

myPANTONE for Android
Much like the myPANTONE application for the iPhone, myPANTONE for Android gives designers access to all the PANTONE Colour Libraries including:
· PANTONE PLUS SERIES FORMULA GUIDE (coated and uncoated), a two-guide set consisting of 1,341 solid PANTONE Colours on coated and uncoated stock with corresponding printing ink formulas for each colour
· PANTONE PLUS SERIES CMYK (coated and uncoated) provides a comprehensive palette of 2,868 colours achievable in four-colour (CMYK) process printing
· PANTONE PLUS COLOUR BRIDGE® (coated and uncoated) features CMYK values for all 1,341 solid PANTONE Colours
· PANTONE PLUS PREMIUM METALLICS (coated)
· PANTONE PLUS PASTELS & NEONS (coated and uncoated)
· PANTONE GoeTM (coated and uncoated) and PANTONE GoeBridgeTM coated
· PANTONE FASHION + HOME Colour System Library (paper and cotton)
· PANTONE FASHION + HOME nylon brights

Each colour swatch in the myPANTONE for Android application includes sRGB, HTML and L*a*b* values. myPANTONE for Android also automatically generates a variety of harmonious colour combinations. Additionally, invaluable cross-referencing colour capabilities make it simple for users to find similar colours among the various PANTONE Colour Libraries. For example, users can identify the PANTONE FASHION + HOME Colour that most closely matches any PANTONE PLUS Colour.

myPANTONE for Android takes advantage of Android’s built-in camera to let the user capture whatever inspires them. Colours can be extracted from any photo stored on the Android and matched to the closest PANTONE Colours.

Once created, users can share colour palettes by email with their friends, colleagues and clients. Colour palettes can be sent as PANTONE Colour Chips, or as swatch files that can be used in Adobe® Creative Suite® (.ase) and QuarkXPress®. Designers can also share their colour palettes by automatically posting notification of new palettes to Facebook or by sending them to the Pantone hosted website, www.mypantone.com.

6 ResponsesLeave one →

  1. Andy Burns

     /  July 11, 2011

    How on earth are they going to compensate for differences in colour fidelity between different devices using LCD, AMOLED and SUPERDUPERAMOLED?

    Reply
  2. Chris

     /  July 11, 2011

    Yeah how do you calibrate in Android and some colours are not possible with RGB or CMYK.

    Reply
  3. DTEG

     /  July 11, 2011

    Most of the designers I know are stupid enough to drop a fiver on this, just because (though probably the iPhone version). Yeah, my first thought was colour fidelity too, and I’m just a sodding developer!

    Reply
    • Gary C

       /  July 11, 2011

      I know editorial people often don’t get on with designers, but developers as well?!

      Reply
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